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Raul Hernandez Ochoa
Raul Hernandez Ochoa

6 Followers

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Mar 3

The big “aha” many digital consultants miss:

If you compete on the obvious you set yourself up for comparison and it’s a race to see how high you’ll jump or low your pricing is and you give your clients the reins leading you to burnout low profit margins on the perpetual hamster wheel. Instead compete on the invisible by speaking to the core emotions and solving the actual problems your clients want.

1 min read

1 min read


Mar 2

Where does AI Play a Role in Your Client Delivery, Business Model & Positioning?

»»» AI In Client Delivery: • Onboarding Experience (Automation, AI, Human) • Identifying & Executing Quick Wins (Human) • Client Trust Building (Human) • Client Strategy Buy-in (Human) • Client Results (Automation, AI, Human) » During the onboarding experience, AI can help your agency gather valuable information about clients and…

3 min read

3 min read


Mar 1

3 proven ways to give your team time to think:

Why thinking is getting rare: Look at your schedule those hours of calls you have today are blocking your ability to pause and think deeply “But Raul, we have to take these calls” Unless you’re in sales, no you don’t. Here are 3 proven ways to give your team time to think: • Have your team only take calls after 10, 11, or even 12pm • Use async updates to touch base faster • Centralize your company’s digital brain

1 min read

1 min read


Feb 28

The reason why you’re not winning bigger deals:

The reason why you’re not winning bigger deals: You give up control of the sales process. When prospects ask for price or for you to list out what you’d do for them You’ll lose every time. Here’s a secret: your potential clients don’t know what they need they know what they want but they can’t diagnose it themselves. Remember: there’s always the scope within the scope. And if you let clients run all over you

1 min read

1 min read


Feb 27

Pricing is rational Only If…

Pricing is rational and justifiable only if you position it against the irrational: value. IF the perceived value of your service is higher than the price and you have a proven track record of getting results then you are doing a disservice to everyone by pricing low

1 min read

1 min read


Feb 27

Your clients don’t want to buy your services.

Contrarian view: Your clients don’t want to buy your services. They want to buy a solution to their problems and reap the benefits. Once they sign on They don’t know and actually don’t care too much about your AI or how your team is structured As long as you master the 2 R’s: Results & Relationship

1 min read

1 min read


May 27, 2021

Scaling Intelligently: Value Design

There are core pillars in business that are quite obvious and others that are hidden beneath the surface (we’ll talk about those tomorrow). One of those core pillars is simple: create value for your customers. When you design value for your customers: you are listening to the market, analyzing trends…

1 min read

Scaling Intelligently: Value Design
Scaling Intelligently: Value Design

1 min read


May 26, 2021

Demystifying Growth

There is an illusion trap that we fall into as entrepreneurs that not only stunts but creates a barrier between you and your growth goals. The trap of: -always seeking for the next big “thing” (whatever that is) -dismissing simple concepts because they seem TOO simple they simply “wouldn’t work for me”…

1 min read

Demystifying Growth
Demystifying Growth

1 min read


May 25, 2021

Scaling Your Business Intelligently By Enhancing Your DNA

There is a hidden element within every single one of your teams. Most teams oversee this hidden element. But when you get this right, there is -alignment within team members -higher productivity within teams -fuel to allow each team member to work at their best (and want to perform at…

Culture

2 min read

Scaling Your Business Intelligently By Enhancing Your DNA
Scaling Your Business Intelligently By Enhancing Your DNA
Culture

2 min read


May 24, 2021

Scaling Intelligently Begins With Design

When you look out to nature you see that it is organized towards a purpose. An entrepreneurial endeavor is no different. There must be an end goal or milestone in mind. A purpose for the work. The work cannot be the purpose in itself. That would be fruitless. It’s like…

Design

2 min read

Scaling Intelligently Begins With Design
Scaling Intelligently Begins With Design
Design

2 min read

Raul Hernandez Ochoa

Raul Hernandez Ochoa

6 Followers

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